It was heartwarming to see this article praising collaboration on Slate last week since it gets to the core of our mission here at Metastential. We believe that when it comes to Creative Strategy two brains really are better than one, especially when each of those brains challenges and compliments the other. That’s how we [...]
Overview: Future or Revival? The Future Work Skills 2020 Report seeks to bring into focus ...
Collaborative discovery sessions with clients reveal patterns to the environmental needs of major organizations. We’ve ...
It’s rare that we see such a clear and concise illustration of a company’s content ...
Now this is how you own a joke made at your expense. When The Onion ...
Major Scaled #2 : REM – “Recovering My Religion” from major scaled on Vimeo. This video shows exactly how easily it is for your message to be misconstrued by tone. The simple act of changing “Losing My Religion” from a minor key to a major key has a profound affect on how we receive the [...]
We are human, which means we are inherently faulty. We make mistakes, we make bad decisions, we sometimes commit sins. In the creative world those sins can take the form of committing snark against thy brother or coveting neighbor’s concept. Now there’s a place where you can seek absolution for your creative sins: The Creative [...]
At my day job, we at XPLANE trade in ideas. A large majority of our time is spent in the movement and generation of ideas. Go-to tools generally are still whiteboards, paper, and the ever-present post-it. Live, kinetic interaction of person, idea and artifact are part of the generation of ideas. We often take photos [...]
Last night’s episode of Mad Men played a particular thread to dark effect. We’re in an age now of a fictional cable TV show based on an advertising agency actually intertwining with known brands in a braid of meta-significance. We’re speaking of course about the recent and lamented passing of one Lane Pryce, a beloved [...]
We’re fascinated with celebrities. It’s arguable that we always have been and with the ability to share our fascination and attention with all the other obsessives out there the focus becomes more intense, yet more distributed. Our celebrity psychosis is viral. What’s particularly (peculiarly?) interesting now though is our ability to measure that psychosis. We [...]
Wow, where to begin? Um, this is a music video thanking Facebook, for…um…being Facebook? Dedicated on the day of the social network’s IPO, this song and video have to be heard and seen to be believed. “We Are the World” it ain’t. Learn more on their dedicated Facebook page, natch. TweetFacebookLinkedInTumblrStumbleDiggDelicious
We all know how hard it is to not think about something after that something has been mentioned. Think: Pink Elephants. Now, don’t think about Pink Elephants! Impossible, isn’t it? Now imagine being told not to think about the most notorious, evil, iconic figure of the 20th Century…as part of a game. It’s twisted, it’s [...]
Two brothers lay down some crazy-ass choreography in this short dub step clip. Regardless of whether you like dub step as a musical genre, this is worth watching. TweetFacebookLinkedInTumblrStumbleDiggDelicious
Because our previous post on the faces of Walter Sobchek continues to be our top traffic driver (because you’re out of your element, Donny!); Because Photoshop memes are our faves; and because—yes—John Goodman is beautiful… We give you: johngoodmansfaceonanimegirls.tumblr.com TweetFacebookLinkedInTumblrStumbleDiggDelicious
This is fascinating for a couple of reasons: It’s a wordless story of innocence, opportunity, talent and youth lost; a moving and disturbing example of how imagery and music alone can convey so much. It’s also a clear and damning example of our obsession with celebrity and how we attach ourselves to their larger-than-life stories [...]