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The Ultimate Unmasking

It played out like a modern day detective story: A vague clue inadvertently delivered through an off-hand remark…a series of people connected by name and activities…a false name derived from the target’s personal interests…but did it all add up? In this case, it did. And it ended up being stranger than fiction. This week the […]

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Have We Created a Monster?

From the not-yet-created How to Be a Good Client files: How to Avoid Creating a Monster. Anyone who has done work-for-hire in a creative field has experienced the frustration and humility of having to “Frankenstein” a solution. We try to avoid it by presenting our favorite solution in a certain order—and no matter what we […]

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